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How this BEST Express station became one of the best in Malaysia


By Raymond Saw April 23, 2026

BEST Express Malaysia, one of the nation’s biggest logistics service providers, has plenty of stations and outlets across Malaysia, taking care of the rakyat’s parcels. As the logistics giant hits their 6th year in Malaysia, they shared with us the story of one of their stations in Johor, BEST Express Setia Eco Cascadia.

Led by Madeline Wu, BEST Express Setia Eco Cascadia handles parcel collection and delivery within the area, dealing with small and medium sized businesses. In particular, Madeline shared that livestream sellers are actually one of their larger clienteles, as they are located close to them. She notes that many businesses down south, both wholesale and traditional, have transitioned online.

Madeline started her BEST Express station roughly five years ago, riding on the growth of the local eCommerce industry that was booming in the post-Covid years. Transitioning over to the logistics industry after years in the food & beverage industry wasn’t easy, being new to the scene and all, and had to learn the workflow from scratch. For the first few months, Madeline worked long hours on operations, team coordination and finding customers.

Now though, she has around 10 drivers for daily operations, and during peak seasons such as 11.11 and 12.12, she will even hire part time drivers to meet demand. Her drivers are also always kept up to date on the daily parcel volume so that everyone can manage the workload effectively. BEST Express says that her courier point is now among the top 3 in the Southern region.

Johor Bahru is currently a very active city, with a large number of SMEs throughout the region. Madeline’s work ensures that these businesses can rely of them to deliver their parcels, especially with BEST Express’ after-sales support and tracking. In fact, for frequent customers who become VIP clients with them, they can just place orders straight through their account and Madeline’s team will get in touch to align on a convenient pick up time.

For those looking to be like Madeline, you too can become your own boss with BEST Express. Opening your own courier point with BEST Express not only lets you manage your own business, but BEST Express will also provide the necessary training and operational support, while providing you with a guaranteed number of parcels to deliver so that you’ll have a steady stream of customers. The best part is that running a courier point means you’ll play an important role in the logistics of your local area, helping your community out while being your own boss.

This article was brought to you by BEST Express.

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