10 Malaysian tech brands you can support this Merdeka 2026
Looking for homegrown alternatives when shopping for your next gadget, appliance or tech upgrade? Malaysia has more local tech brands than you might think. From home appliances and water heaters to ergonomic chairs and mechanical-keyboard accessories, these brands have built products around the needs of everyday Malaysians.
1. KHIND
What started as a small electrical repair shop in Sekinchan has grown into one of Malaysia’s most recognisable home-appliance names. Founded in 1961 by Cheng King Fa as Syarikat Letrik Kee Hin, the business later evolved into a manufacturer, with the KHIND brand formally established in 1989 by his son, Cheng Ping Keat.
Today, KHIND produces a wide range of household appliances, from kitchen gadgets to fans, while also operating brands such as Mistral and Mayer. Popular products include hand blenders priced at around RM102 – RM199, heavy-duty jar blenders and Mistral fans, which can range from about RM85 to RM1,100 depending on the model.
For Malaysian households, KHIND’s appeal is fairly straightforward: familiar products, accessible pricing and local after-sales support. Its nationwide service network and SIRIM-certified products also give buyers added confidence.
With decades of history behind it, KHIND shows that supporting a Malaysian brand does not necessarily mean compromising on choice or variety.
Price guide: RM85 – RM1,100+ depending on product and model.
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2. MOVON
Buying big-ticket household items can hurt the wallet, especially for young families. MOVON is taking a different approach by letting customers spread the cost through rent-to-own plans.
Established in 2021 under CEO Mak Wai Hoong, MOVON first made its name in baby gear, offering products such as the StrollMate reversible stroller at RM2,300 outright or around RM55 per month. The idea is simple: make essential products easier to access without a large upfront payment.
The company later expanded beyond baby products through MOVON Space, partnering with Chinese IoT manufacturer Viomi to offer smart-home appliances such as refrigerators, washer-dryers and air conditioners through flexible payment plans.
What makes MOVON interesting is that it is not simply selling another appliance. Its model is designed around cash flow, particularly for first-time families who may prefer manageable monthly payments. Some plans also include servicing and maintenance, adding convenience after the purchase.
For Malaysians watching their monthly spending, MOVON offers an alternative way to bring larger household products home without paying the full amount upfront.
Price guide: From around RM55/month for selected products.
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3. PENSONIC
Pensonic’s story began in 1965, when Dato’ Seri Chew Weng Khak opened Keat Radio and Electrical Co. in Balik Pulau, Penang. Almost six decades later, the brand has become a familiar name in Malaysian kitchens and homes.
Chew launched the Pensonic brand in 1982, and the company later expanded into local manufacturing and international markets. Today, Pensonic offers everyday appliances including fans, blenders, rice cookers and other kitchen essentials, with many products positioned in the affordable RM40 – RM200 range.
That affordability is a big part of its appeal. Instead of chasing ultra-premium appliances, Pensonic focuses on products that Malaysians use every day – the rice cooker that stays on the kitchen counter, the blender used for breakfast or the fan that runs through a hot afternoon. Its extensive dealer network also makes the brand relatively easy to find across Malaysia.
After 60 years in the business, Pensonic’s strength is not necessarily about being flashy. It is about familiarity, practicality and value – three qualities that can matter just as much as specifications when shopping for household appliances.
Price guide: Around RM40 – RM200 for selected everyday appliances.
4. JOVEN
Before smart homes and connected appliances became common, Malaysians still needed one thing every morning: hot water.
Joven was established in Klang on October 12, 1983, by James Y.G. Tan with the goal of producing affordable, locally made water heaters. The company started in a modest 2,000-square-foot rented factory with just four employees and its first EC300 model.
Four decades later, Joven has grown into a major Malaysian water-heater manufacturer, operating from a much larger facility in Shah Alam and exporting to international markets.
Its instant shower water heaters remain among its best-known products, with standard models typically priced around RM100 – RM300. The company has also expanded into water purifiers, pumps and ceiling fans.
Joven’s appeal comes down to a product category where reliability matters. A water heater is not something most consumers want to replace every year, so an established local manufacturer with SIRIM-certified products and a long track record can offer peace of mind.
For Malaysian homes, Joven is a good example of a local brand that has quietly become part of everyday life.
Price guide: Around RM100 – RM300 for selected standard water heaters.
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5. ALTERSEAT
Office chairs may not sound like exciting technology, but anyone spending hours at a desk knows how much the right chair can matter.
Alterseat entered the market in 2017 when 20-year-old Benedick “Ben” Chen, together with co-founder Shaun Tan, decided to modernise his family’s traditional chair-manufacturing business. Rather than relying solely on conventional sales channels, the young founders embraced direct-to-consumer online selling.
The strategy worked. Alterseat reportedly broke even within two years, reached RM1 million in revenue by 2019 and has since sold more than 100,000 chairs.
Its range covers different budgets, from entry-level office chairs priced around RM199.90 to premium ergonomic models such as the CG Prime at around RM1,419.90. The company also sells height-adjustable desks, including models priced around RM2,199.90.
The brand’s biggest attraction is value. Buyers can access ergonomic designs and replacement parts without necessarily paying the premium associated with imported office-chair brands.
For students, remote workers and office professionals, Alterseat offers a locally developed option for upgrading the workspace without immediately spending thousands on a chair.
Price guide: Around RM199.90 – RM2,199.90 depending on chair or desk.
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6. GINTELL
Massage chairs used to feel like something reserved for luxury shopping malls. Gintell helped make wellness technology a much more familiar sight in Malaysian homes.
Founded in 1996 by Dato’ Goh Cheh Yak, Gintell has grown from a local wellness business into a regional healthcare and wellness retailer, with outlets across Malaysia, Singapore and Cambodia.
Its product range covers everything from more accessible massage products to premium massage chairs. Selected models can start from around RM1,849, while higher-end chairs such as the S5 Plus and S5 Pro can reach several thousand ringgits, depending on promotions and packages.
What sets Gintell apart is its attempt to bring increasingly sophisticated features into the home. Zero-gravity positioning, advanced massage rollers and app connectivity are among the features found in its higher-end products.
The brand has also collected Malaysia Book of Records achievements and continues to invest in wellness technology.
For Malaysians looking to turn part of their home into a personal relaxation space, Gintell offers plenty of options – although the price can vary dramatically depending on how luxurious you want that relaxation to be.
Price guide: From around RM1,849 to RM8,000+ for selected massage chairs.
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7. FUJIAIRE
Malaysia’s hot and humid weather makes air conditioning more than just a luxury – for many households, it is an everyday essential. Fujiaire has spent decades building products specifically around that tropical reality.
The brand’s history traces back to the late 1980s and 1990s, with a focus on Malaysian HVAC engineering. Fujiaire introduced features such as air-cleaning ionisers and UV sterilisation as it expanded its product range.
The company has also moved into partnerships and newer business models. In 2021, Fujiaire Global partnered with Korean brand CUCKOO, resulting in the CUCKOO x Fujiaire Vita-S inverter air-conditioner range.
Selected models are available through monthly rental plans, starting at around RM103 per month for a 1.0HP unit and RM113 for a 1.5HP unit.
That gives consumers another way to manage the cost of installing air conditioning, especially when replacing several units at once.
With exports to international markets and decades of local experience, Fujiaire combines familiar Malaysian climate knowledge with newer energy-saving and smart-home approaches.
Price guide: Selected rental plans from around RM103/month.
8. ZERO HEALTHCARE
Zero Healthcare started with something relatively simple: a leisure recliner. At a time when massage chairs were still considered an expensive luxury, the company set out to make wellness technology more accessible to Malaysian consumers.
Established in 2011, Zero Healthcare has since expanded beyond massage chairs into treadmills, massagers, ergonomic chairs and other fitness and wellness equipment. Its retail network has also grown across Malaysia and several overseas markets, including Singapore, Brunei, Pakistan and the UAE.
The product range covers a wide price spectrum. Entry-level wellness products can start around RM999, while premium massage chairs such as the Majestic and Majestic X can reach around RM7,299 – RM8,999 during promotions.
That broad range is important because it allows consumers to enter the wellness-tech market without immediately committing to a premium chair.
Zero Healthcare also highlights certifications and industry achievements associated with its products.
For Malaysians who want the convenience of massage or fitness equipment at home, the brand offers a homegrown alternative with products covering different budgets and needs.
Price guide: From around RM999 to RM8,999 for selected products.
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9. SENZ
The kitchen is getting smarter – and Malaysian brand Senz wants to make sure it looks good too.
Founded in 2009 by Datin Katherine Leong, Senz initially focused on distributing kitchen appliances before expanding its own product range. Today, the brand specialises in cooker hoods, electric hobs, gas stoves and built-in ovens.
One of its standout technologies is the patented intelClean self-cleaning cooker hood system, which helped the brand earn a Malaysia Book of Records entry in 2020 for sales volume.
Its products sit in the mid-to-premium segment. The Hermosa Ultra Slim cooker hood, for example, is priced around RM1,699 during promotions, while the Ruby Twin Burner Gas Stove is around RM899.
Senz also appointed badminton star Datuk Wira Dr Lee Chong Wei as its brand ambassador in 2022, helping strengthen its visibility among Malaysian consumers.
For homeowners who want their kitchen appliances to combine functionality with a more contemporary appearance, Senz offers a local alternative to higher-priced European brands.
Price guide: Around RM899 – RM1,699 for selected highlighted models.
10. TDX STUDIOS
Mechanical keyboards are no longer just about typing. For enthusiasts, the switches, keycaps, deskmat and even the artwork on the desk can become part of the experience.
That is where Malaysian indie brand TDX Studios comes in.
Based around Seri Kembangan and Subang Jaya, TDX Studios creates accessories for the mechanical-keyboard and custom desk setup community. Its products include themed deskmats, custom keycaps and specialty linear switches, with selected accessories typically priced around RM80 – RM150.
What makes TDX Studios particularly interesting is its local identity. Rather than simply copying generic designs from overseas manufacturers, the brand incorporates Malaysian pop-culture references and everyday nostalgia into its products – including themes inspired by mamak culture and familiar regional drinks.
The brand sells through social media, Shopee and specialist mechanical-keyboard retailers such as Mecha Malaysia, giving it access to a niche but increasingly active community of Malaysian custom-PC and keyboard enthusiasts.
For buyers who want their desk setup to feel a little more personal – and a little more Malaysian – TDX Studios offers something different from mass-produced accessories.
Price guide: Around RM80 – RM150 for selected desk accessories.
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