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Apple partners with Google’s Gemini AI to power a smarter, more personalized Siri


By PriceShop News January 13, 2026

Apple and Google announced a multi-year partnership in January 2026 to integrate Google’s Gemini AI models into Apple’s ecosystem, marking a major step forward for Siri and Apple Intelligence features.

The collaboration will leverage Gemini’s generative AI capabilities alongside Google’s cloud infrastructure, enabling more advanced and natural interactions with Siri. Apple’s decision to partner with Gemini came after evaluating multiple AI solutions, with the tech giant citing Gemini’s strong potential to deliver innovative and human-like user experiences.

According to Apple, all AI processing will remain on-device or use its Private Cloud Compute system to maintain strict privacy standards, a hallmark of Apple’s approach to user data.

Later in 2026, users can expect a revamped Siri powered by Gemini AI. The upgrade promises:

  • More personalized responses tailored to individual users
  • Enhanced intelligence across iOS devices, including iPhones, iPads and Macs
  • Faster rollout compared to previous delays in Apple’s AI plans

This move addresses the growing demand for AI assistants that feel natural and capable of handling complex queries, putting Siri on a stronger competitive footing against rivals like ChatGPT and Google Assistant.

For Google, the partnership strengthens Gemini AI’s presence in the AI market, which is increasingly competitive with OpenAI and other players. For Apple, it’s a significant boost to its AI strategy, with an estimated annual investment of around $1 billion dedicated to Gemini integration, without disrupting its existing OpenAI collaborations.

This alliance signals a new era for AI on Apple devices, combining Google’s AI innovation with Apple’s ecosystem and privacy-focused approach.

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